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Rotana appoints new Corporate Vice President of Sales

Stepping into her new role, Sahiti Gaddam will oversee the group's sales growth and performance through strategic initiatives


Sahiti Gaddam has joined the team at Rotana as Corporate Vice President of Sales. As the group pursues its ambitious expansion plans to add 30 new properties to its portfolio by 2026, Gaddam will oversee sales development activities across Rotana’s existing and growing pipeline of properties in the region and beyond.


With over two decades of experience in the Middle East’s hospitality sector, Gaddam brings a wealth of insight and expertise to her position.


In her new role, she will be responsible for enhancing Rotana’s market position and profitability by driving sales growth and portfolio performance for hotel owners through strategic initiatives and strengthening partnerships with key stakeholders.


Philip Barnes, CEO of Rotana, said: “We are thrilled to welcome Sahiti to our team. An accomplished stalwart of the hospitality industry, Sahiti has a great deal of experience and a proven track record of delivering exceptional results and we are confident that she will play a key role in Rotana’s continued success and expansion.”


Before joining Rotana, Gaddam served as Regional Commercial Director for Valor Hospitality where she successfully directed revenue, marketing and sales functions across multi-branded, multi-asset class hotels in the Middle East, CIS and East Asia regions. She also held senior leadership roles within top luxury hospitality brands in the region.


Gaddam commented: “I am delighted to join Rotana and assume the role of Corporate Vice President of Sales during this exciting period of growth. I eagerly look forward to working alongside the talented team at Rotana to build on this unique homegrown brand’s impressive history and exceptional brand promise of Treasured Time.”

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