Hello and welcome to a new edition of Rotana Lifestyle – our exclusive digital platform offering plenty of inspiration on all things travel, art, fashion, food and more
The ancient Greek storyteller Aesop famously said: "Adventure is worthwhile!" It doesn't matter how small or grand, as any adventure you embark on can do so much – whether it encourages you to step out of your comfort zone or explore new horizons and discovering new passions.
This wonderful region we call home packs plenty of unforgettable adventures, especially during the cooler months. You can go hiking through the rugged mountains of Ras Al Khaimah, go deep sea diving along the northeastern coast of Sharm El Sheikh, discover ancient treasures in Al Ula or leave your footprints behind in the sands of Morocco's Sahara desert. The possibilities are endless. And so, as we introduce this, our latest issue – the first in 2023 – we hope to inspire many more adventures.
We begin our journey in Dubai, where our handy guide to the the emirate and everything it has to offer, will help you plan the perfect trip, even if 48 hours is all you have in the city. Moreover, Dubai's penchant for all things larger than life means that the emirate, and the country combined, boast more than 400 Guinness World Records. We've highlighted a few that are sure to make your visit truly memorable.
The new season also brings new and exciting runway moments under the spotlight, with our all-time favourite brands pulling out all the stops to keep your winter wardrobes covetable. Browse our edit which is sure to inspire your next shopping spree in the city.
With the FIFA World Cup 2023 having wrapped up, interest in the region has skyrocketed and we are so excited to welcome to increasing number of visitors to the Middle East and beyond. Our new openings (link to news stories) highlight our commitment to offering you the best experience in hospitality when you choose to stay with us.
Saving the best news for last, the team and I are incredibly delighted with our win at the Business Traveller Awards 2022 UK. The covered title of Best Business Hotel Brand in the Middle East is now ours and I couldn't be more proud of the efforts contributed by the entire team towards this success! But, of course, no success story of ours would be complete without thanking you, our guests, for your loyalty. We are delighted to serve and hope that you keep coming back to experience our world-class hospitality!
I hope you enjoy browsing this new edition of Rotana Lifestyle. Until next time, here's to new adventures!
With kind regards,
President & CEO